About Us

About Us

Welcome to Lulu Orry!  Our mission is to source the best clean, ethical and sustainable beauty brands from around the world. So whether you are a confirmed clean beauty convert or just curious as to what products you could change, please take a look around our site.

What is clean beauty? This is a minefield when there is no legal definition and only a subjective answer. Here at Lulu Orry, ‘Clean’ is defined as products which are mindfully created and manufactured with ingredients (both natural and synthetic) that are without any proven or suspected toxicity. Each brand must be able to identify their supply chain ensuring that ingredients are ethically sourced as well as being  able to demonstrate sustainable manufacturing processes with minimal environmental impact and finally, sustainable packaging.

As a self-confessed beauty junky, my bathroom was always full of the latest lotions and potions, most of which were never used. However, as I reached my 40’s and 50 suddenly seemed to be approaching at the speed of light, I became far more conscious of what products I was using, their efficacy and what was actually in these products.

When my mother became ill with ovarian cancer (and had been an avid user of talcum powder which has been linked to this type of cancer) it became vitally important for me to reassess not just what we put into our bodies but what we put on it too. I started researching and was horrified by what I discovered, it was a wakeup call.

Your skin is the largest organ of your body and since it is porous, it absorbs everything we put on it. The average woman uses 12 products daily which contain 168 unique chemicals. Scientists are starting to talk about this as ‘our chemical body burden’ i.e. the chemical build up in our systems that can increase the chance of cancer or fertility problems.

I started to look for brands and products that were not just good for my skin but also environmentally friendly and made by companies who shared my ethos for sustainability. It wasn’t easy to find these in one place. Lots of websites had ‘clean’ products but you had to search around for them and then look at the brands’ individual websites to see if their packaging was recyclable, were they conscious of their carbon footprint in making their products, did they source their ingredients sustainably and so on. In the end, I decided that the only way to find what I was looking for was to curate these brands myself and hence Lulu Orry was born!

Lulu Orry was my beautiful grandmother. This is also an homage to her.